You might be able to call this altruism with a snow shovel.
Lincoln McCardle is someone known for coming up with ideas to make London a better place. The guy behind such initiatives as Awesome London’s Caring Between the Lines project and promoting Kindness Meters to the Forest City as a way to help out local charities is at it again.
Working with Adam Malamis and his staff at Simalam, a London-based web design and development studio, the local community booster has seen his latest concept come to fruition.
Called Snow Angels London, the program is just about neighbours helping neighbours, explained McCardle.
Using a website designed by Simalam, Snow Angels emulates a similar city-run program in Hamilton, where volunteers are enlisted to help seniors or others shovel snow from their driveways and sidewalks.
The best part is it’s free for anyone to use.
“The way the website works is by connecting people in your area, either to shovel, or who need help shovelling. Once you make the initial contact, it’s all done by email,” said McCardle.
“Someone logs on, they can find someone in need,” said Malamis. “They can click on their posting and much like Kijiji, they can get in contact them through email. It’s really simple, we tried to keep it as simple as possible.”
Despite people over 60 being a quickly growing demographic on the Internet, both McCardle and Malamis share the concern that they might end up with more volunteers willing to shovel than people in need of the help, something that’s being seen as helpers have signed up.
While it might have something to do with the lack of snow right now, McCardle also speculates another reason is that people have only found out about it through social media, something he suspects not a lot of seniors use.
To help overcome this and raise awareness about the program, Snow Angels London is reaching out to groups and community organizations such as Meals on Wheels, the Salvation Army and others to help bridge that gap.
“Yes, we have got a lot of people to shovel, so let’s find some people for them to shovel for,” said McCardle.
Outside of just simply lending a helping hand to a neighbour, Malamis explained his reasoning for personally getting behind the program and bringing Simalam on board as well. “I heard a talk when I was in university, where it was said community involvement is the price that you pay to live in that community and I have always kind of just believed that and it’s really true.”